Tuesday, 13 October 2009

The Hasselblad Workshop

Fine. I know it's late and i know i am incredibly lazy. I said i was going to put some images from the workshop but i didn't even manage to look through them today because i always found something better to do.

So, last Friday i was invited at a workshop organized by the company at one of their studios in London. We had a bit of a delay so o i arrived maybe 20 minutes late, due to the fact that i passed the big poster saying "Hasselblad Open Day" at least three times.

I got in and spent about two hours listening to a talk about Phocus - their dedicated software. I must note at this point in time that i find software lectures dreadful and unbelievably useless. You are meant to learn it by practice, not by staring at a guy. Strangely enough, the Hasselblad guy managed to teach us almost everything with regards to the functions of the software in those hours, and made it quite fun.

It was close to 12:50 when they noticed that people are getting a bit anxious about the whole presentation. Time to bring in the hardware. Lined up behind the 8-10 present photographers (which will be addressed from here on as "us"/"the lot")were ten shiny Penguin cases containing ten even shinier pieces of kit with various extremely shiny and sharp lenses. Let the fun begin.

All cameras had their own pocket wizard - type trigger attached to a big 180 umbrella from Pro Photo. Not going to go too much into details, just enough to say that i had the chance to play with the most fun combination of kit i have ever had the honor to see - the H3D II 50 Mpx, Tilt/Shift adapter with lens correction and the 35 - 90 mm lens. That was without a doubt the peak of the day.